Song review: Jay-Z - D.O.A. (Death of Auto-Tune)
Death of Auto-Tune (D.O.A.) by Jay-Z, Music Lyrics with Audio.
D.O.A. (Death of Auto-Tune) is the fourth single by American rapper Jay-Z, from his eleventh studio album, The Blueprint³.
The song was released on June 5, 2009; it premiered Friday night on New York's rap radio powerhouse Hot 97 and instantly became the talk of hip-hop.
The single was produced by No I.D and Kanye West and samples a Janko Nilovic song by the name of "In the Space".
The music video aired immediately after the 2009 BET Awards on June 28. It features cameos by actor Harvey Keitel, he plays one of the card player in the kitchen, and basketball star LeBron Jame.
The beat, by (prime Auto-Tune Offender) Chicago producer No ID, has walloping snare drum hits and soprano saxophone noodling - a stock old-school sound that signifies we are about to receive a schoolmarm's lesson in Real Hip-Hop. Which is what Jay-Z provides, or tries to, in a notably slack and witless recitation of would-be zinger-couplets: "I know we facing a recession/ But the music y'all making go'n' make it the Great Depression"; "This is just violent/ This is Death of Auto-Tune, moment of silence"; "This ain't a No. 1 record/ This is practically assault with a deadly weapon"; etc. To drive home the point that the track is Auto-Tune-free, the rapper's verses are interspersed with some painfully off-key warbling of the refrain from "Na Na Hey Hey Kiss Him Goodbye."
Who exactly Jay-Z is taking on in this polemic is unclear. You would assume his targets are Kanye West, Lil Wayne, and T-Pain - the highest-profile Auto-Tune freaks-but in an interview on Hot 97, he excused those three on the grounds that their music has "great melodies." (Whether this is a virtue is complicated by a boast in "DOA": "My raps don't have melodies.") In lieu of picking a fight with human beings, Jay-Z disses technology itself, calling out not just pitch-correction software but iTunes and ringtones. (We await the release of the rapper's forthcoming Blueprint 3 album for Jay-Z's rants against the cotton gin and the steam engine.)
source slate.com